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Salisbury's Framework For Growth

Forward 2040 LogoThe City of Salisbury is working with our community to create a new Comprehensive Plan for a stronger and smarter future. Forward 2040 will establish a high-level policy framework to guide planning priorities and decisions over the next 20 years related to land use, future growth, physical development, and capital improvements. Importantly, the plan will flow from the People’s vision of how we should work together, grow wisely, and live out our fundamental values.

Help Us Plan With These Surveys:

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Local & Regional Partnerships


Salisbury will be a community which thrives when engaged in strong local and regional partnerships, collaboration among citizens, the business community, local educational institutions, non-profits and governments – both in and outside of Rowan County to bolster the City’s opportunities for success.


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Healthy, Active Community


Salisbury will be an active community with places to recreate, to safely walk or bicycle, and have access to locally grown food which will foster a sense of community and provide a chance for all to live healthier lives.


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Vibrant Community Atmosphere


Salisbury will be a unique and vibrant destination, protecting and leveraging its built heritage and commitment to the arts to develop a rich sense of place. Salisbury will be welcoming to all cultures and provide opportunities for everyone.


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Unique, Dynamic Downtown


Downtown Salisbury will continue to be the heart and center of the city where history, innovation and the arts animate the City with diversified opportunities to live, work, play and prosper.


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Responsibly Managed Growth


Salisbury will be a regionally connected community that builds on a historic legacy and strong development standards in order to create a city that grows responsibly with accessible transportation and adequate infrastructure.


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Resilient, Diverse Economy


Salisbury will be a community that fosters opportunities for economic growth and prosperity for all by attracting, cultivating, and retaining a strong and diverse workforce while leveraging local assets and partnerships to promote business vitality and diversity for a resilient local economy.


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Equitable & Inclusive Community


Salisbury will be a community that values equity and inclusion.


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Sustainable, Clean Natural Environment


Salisbury will be a city that positively adapts to the effects of a changing climate with a built environment that enhances and protects the area’s natural resources while also seeking to reduce environmental impacts and increase community resilience to natural disasters.


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High Quality Built Environment


Salisbury will be a city of historic and new destinations characterized by a walkable scale, integrated open spaces, and a harmonious built environment.


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Thriving, Livable Neighborhoods


Salisbury will be a community of safe and livable neighborhoods complete with a diversity of housing choices at all price points.


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5 Phase Process, Phase 1: Visioning, Phase 2: Policy Framework, Phase 3: Draft Plan, Phase 4: Adoption, Phase 5: Implementation

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